You've found the best content marketing tool for helping you win more business. This article outlines four top tools for content marketers to use in 2019. You'll be able to take advantage of them today, and see if any of them work for you. You can use them all to help your business grow, no matter what tools you choose. And while you're doing that, you'll need to decide what you're going to use them for.
AnswerThePublic
AnswerThePublic content marketing software can prove to be an asset when creating content for your site or blog. The tool will help you find content ideas by analysing the public sentiment and specific search queries. You can organize your research into folders, and even compare data from other sources. AnswerThePublic allows you to see which posts and articles have received the most engagement. This can be helpful in finding content ideas.
StoryChief
For a small-business owner, StoryChief is a useful content marketing tool. You can use it to create articles and plan content campaigns. It lets you see team activities and approve processes. You can use it to identify the most successful content. You can pick a plan that suits your content production goals. A free trial is available to test the tool before buying it.
Trello
Trello can also be used for content marketing to hold your staff accountable for publishing high quality content and turning visitors into buyers. Trello allows you to quickly assign tasks, track progress, strengthen strategic best practices, as well as track and report on your team's progress. Trello makes it simple to assign content to team members and set due dates to hold them responsible. You can also create multiple boards to accommodate different types of content. You can also add colored labels to each board to distinguish different types of content.
BuzzSumo
BuzzSumo, a content-marketing tool that creates viral posts, might be the one for you. This tool analyzes your content marketing efforts to generate relevant backlinks. BuzzSumo offers three fantastic reasons to use it:
SocialBlade
SocialBlade is an effective tool for content marketers. Social Blade compiles data on various social media accounts. It tracks the progress and growth across different profiles. The social media tool also offers social insights that will help you improve your content, approach influencers, and set budgets. It tracks 31,000,000 YouTube channels. 8.8M Twitter profiles. 210,000 Dailymotion users. 259,000 Mixer Streamers. The tool also tracks 350,000 pages on Facebook and 9,000,000 Instagram accounts. Overall, Social Blade has 7 million unique visitors every month.
HubSpot
HubSpot helps marketers optimize their content to search engines. It allows sales and marketing teams to work together in one place. These tools include content creation as well as social media sharing, lead capture and pipeline mapping. These tools also allow for automated lead nurturing workflows. You can read more about the HubSpot content-marketing tool by reading our overview.
FAQ
How can content marketing be measured for success?
There are many ways to assess the effectiveness of your content-marketing strategy.
Google Analytics is one of the best measurement tools. This tool will allow you to see from where your targeted traffic comes and the pages they visit most often.
It also displays how long each visitor remains on your website before leaving.
This information can be used by you to improve your content, get people's attention, keep them engaged longer and make it more appealing.
This is another way to determine the success rate of your content-marketing efforts.
What value do my new subscribers receive from my email bulletins? How much of my entire mailing lists have become paid members? How many people clicked through to my landing pages? Are click-throughs more successful than other types of conversions?
These are all important metrics to track and monitor over time.
Another way to measure your content marketing success? Look at how often people share links to your content on social networks.
If you're not doing that already, consider starting now. It could be the difference in being seen or not in your industry.
What are the best ways to improve my content strategy?
Your content marketing strategy can be improved by focusing on audience. Content, distribution, and other factors. You must first understand your ideal customer. Also, find out where they are online. Once you know this information, you can tailor your content to appeal to them. You must also develop a distinctive voice and style that sets you apart from your competitors. Third, you must figure out how to efficiently distribute your content.
What is the difference in content marketing and content creation?
Content marketing is the belief that all great brands share the same message. They provide valuable information that people need and want.
Content marketers understand how to create the best content for each channel at various times.
They also know how to implement a successful strategy in promotion and distribution.
They think strategically about their actions and the reasons they do them.
This is the core skill set needed to be a successful content marketer.
How can you create quality content?
You can create great content by writing about topics that are interesting to you. If you want to be successful at writing, you need to find topics you are passionate about. This involves understanding your personality and sharing that knowledge with others. Writing for yourself can be difficult, but writing for others is a lot easier.
What is the purpose of a content strategist for your business?
Content strategists are able to help you understand what search terms people use on the internet. They ensure your site is optimized for search engines, helping you rank high. They also create content that can be shared on social media sites such as Facebook and Twitter. They also write copy for advertisements, blogs, websites and other media.
A content strategist works closely alongside a marketing department and helps to plan a cohesive strategy for the company's web presence. Content strategists can work independently, but they usually collaborate with the rest of the team to ensure that each piece of content serves its purpose.
Why do I need a Content Marketing Strategy to succeed? Why should I not only send out emails, but also post social media updates.
Two main reasons you might choose to ignore a Content Marketing Strategy.
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You may think that social media posts or email marketing is enough to get people talking.
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If you've never tried email marketing, or posted on social networks, it's easy to assume this type of content is not feasible.
Both of these assumptions are wrong.
Email marketing and postings on social media can be great ways of communicating with prospects and customers. However, these are not sufficient.
You can't rely on an email campaign to reach your goals. Your email campaign should be part a larger strategy. It won't be enough to just post on social media. They should be part and parcel of an overall strategy.
A Content Marketing Strategy is the key to this success. You can control your entire content creation process by having a clear strategy.
This will allow you to focus more on the essentials of running your business like growing your audience or increasing conversion rates.
Although there are many benefits to a Content Marketing Strategy it does not mean that it is easy.
But, having a strategy in place makes all the difference.
How easy is content marketing to measure?
Yes! Measuring results is part of the process. This helps you to determine if your efforts were successful or if you need to make adjustments.
You can track visitors coming from many sources (email, social media and paid advertising) and track conversions like sales leads, purchases, and organic searches.
These metrics tell you which parts of your content are performing well and where you have the greatest potential.
Statistics
- In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- Forty-seven percent of buyers view 3 to 5 pieces of content before engaging with a sales representative. (mailchimp.com)
- Seventy-two percent business to business (B2B) (mailchimp.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
External Links
How To
How to Create a Content Marketing Video?
Videos for content marketing are one of most powerful ways to communicate your message with your audience. You can connect with your audience by sharing stories that they are interested in. How can you make these videos stand out from others? These are some ways to make your videos stand out from the rest.
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It is important to remember that no video can be made to suit everyone. If what you're trying to say doesn't apply to everyone who watches your video, then why would anyone else watch it?
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Don't choose the cheapest platform when choosing a platform. Many platforms are available today, including YouTube, Vimeo, Facebook Live, Periscope, Instagram, and Snapchat. Each platform offers its own benefits and features. You could save money, increase engagement, and make your business more profitable.
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Make sure to include subtitles while filming! It helps people understand your language barriers and makes your videos more accessible.
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Finally, ask yourself these questions before you start: To whom am I speaking? What are my motivations for making this video. And what does my video represent to me? After answering these questions, creating videos will be much easier.